Articles

Gain valuable insights and strategies from seasoned marketing leaders.

Subscribe below for the latest articles, resources and tips that inspire your brand and business.

Why Don’t People Just Buy? The Truth About “Instant” Sales

This week I had a conversation with a founder who asked me a question I’ve heard many times before: “Why aren’t people buying our...

Pernille Aggerholm

Jul 33 min read

You’ve built a product, maybe even launched it, but now you’re realising something feels off. It could be inconsistent messaging, a brand id

Pernille Aggerholm

Feb 204 min read

AI innovations and affordable content creation tools presents a golden opportunity for lean start-ups and SMEs. Here's what you need to know

Pernille Aggerholm

Jan 92 min read

I’m breaking down five common marketing challenges I’ve seen founders struggle with and sharing practical tips to help you navigate them.

Pernille Aggerholm

Nov 26, 20243 min read