top of page

Ways of working together

Think Boldly works across brand narrative, marketing strategy and commercial systems, including HubSpot implementation and optimisation. How we work together depends on your stage, growth goals and internal capability.

Below are the most common engagement models, each drawing on the same core expertise at different levels of depth and involvement.

1

Fractional CMO

Senior marketing leadership for B2B businesses navigating growth, change or scale. 

I embed within your team for a set number of hours each week to shape strategy, align priorities and guide execution across brand, marketing and growth.


Often includes:
​

  • Brand narrative and messaging alignment

  • Clear connection between growth goals and marketing priorities

  • ICP definition and customer journey mapping

  • Lead generation and content direction

  • Collaboration across marketing, sales and product

  • Flexibility to increase support as your business grows
     

Best for lean teams who want leadership before hiring a senior in-house function.

2

HubSpot Strategy
& Implementation 

A structured 12-week program to align marketing and sales, implement HubSpot Pro or Enterprise and bring clarity to lead generation, pipeline and reporting.


We develop a comprehensive marketing strategy alongside the key assets your team needs to execute with confidence and consistency.
​

Often includes:
 

1. Commercial Foundations
ICP refinement, lifecycle design, KPI framework
 

2. HubSpot Implementation
CRM structure, pipeline setup, automation and reporting
 

3. Sales & Marketing Enablement
Nurture sequences, sales outreach, onboarding and training


This is more than a CRM setup. It’s a revenue system built for scale.

 

 

 

3

Growth  Advisory 

An ongoing strategic partnership to support commercial clarity, positioning and confident decision-making as your business evolves.

​

Engagement can include:
 

  • Senior sparring on growth priorities and trade-offs

  • ICP refinement and strategic direction

  • GTM planning and roadmap design

  • Board and funding milestone preparation

  • Accountability and structured momentum

  • Support navigating complexity as your team grows. 
     

Engagements are structured as session-based advisory or monthly retainers, tailored to stage and scope.

Get in touch –how can we help your business?

By submitting this form, you agree to hear from Think Boldly!
You may unsubscribe at any time. View our Privacy Policy for details.

bottom of page