The 5-Week Marketing Sprint – August 2025
For founders with a product or service in market or just about to launch. Led by a fractional CMO. Designed for traction.
Walk away with:
Sharp positioning & messaging foundation
A practical, focused marketing strategy
Clear content and lead-gen game plan
Ready-to-use tools, templates, and frameworks
The confidence to drive growth — or brief a team to do it for you
You don't need more ideas, you need a plan that works!
Are you doing more but still struggle to lead your marketing with impact?
So you’ve built something real. Maybe you’ve launched. Maybe you’re gearing up for launch.
Either way, you know the good old saying "build it and they will come?" Well, that's not how the world really works.
You need your brand to signal value.
You need your marketing to drive action.
And you need to stop spinning your wheels with sporadic efforts that don’t deliver.
This isn’t about doing more, it’s about doing the right things, in the right order, with a proven process and expert support.
This is a Strategic Sprint
With a Fractional CMO By Your Side
This 5-week live sprint is designed to give you the clarity, structure, and confidence to lead your marketing with impact. You’ll work directly with a senior marketing strategist (that’s me 👋) to build a brand that attracts and a marketing engine built for conversion.
The Program
Week 1
Positioning & Messaging That Cuts Through
Get clear on what you stand for, who you serve, and how to say it with impact.
-
Nail your value proposition and brand story
-
Identify your ideal client and their key pain points
-
Create messaging that builds trust and drives action
Week 2
Your Marketing Funnel & Customer Journey
Build the pathway from first impression to paying customer.
-
Map your ideal buyer journey
-
Identify your awareness-to-conversion levers
-
Align your channels and offers to each stage of the funnel
-
Learn how to move leads through the pipeline with intention
Week 3
Content Strategy That Supports Growth
Stop posting at random - start creating content that earns attention and action.
-
Define your content pillars and thought-leadership themes
-
Choose the right formats for your budget (and bandwidth)
-
Plan 30–60 days of content ideas tied to your funnel
Week 4
Lead Generation, Growth Tactics & Founder Visibility
Drive traction through smart, scalable marketing tactics and show up as the face of your brand.
-
Learn high-impact ways to generate leads (even with a small list)
-
Explore partnerships, PR, thought leadership, and email marketing
-
Build confidence in founder-led visibility
Week 5
Your 90-Day Marketing Roadmap
Bring everything together into a focused plan you can run (or brief to a team).
-
Finalise your positioning, funnel, and content plan
-
Map out a realistic, founder-friendly 90-day execution plan
-
Identify key metrics, milestones, and momentum drivers
As the Founder of Think Boldly! I'm here to guide through this 5-week sprint.
I’ve spent the last decade helping start-ups and scale-ups cut through the noise with clear positioning, sharp messaging, and marketing that drives growth.
I’ve worked across investments, tech, services, and community-led brands, and I know how easy it is to get stuck spinning your wheels — especially when you’re building fast.
This sprint is built for founders like you. You’ve got something real. You just need the right structure, support, and strategy to market it with clarity and confidence.
Let’s build your marketing engine — one that matches the quality of your product and sets you up for traction, not just activity.
See you inside,
Pernille
Hi, I'm Pernille
“As a founder, I had no real understanding of how the marketing machine worked or how to take a product and turn it into sales. Pernille has been instrumental in guiding us through that journey - helping us build the right foundations, step by step, so we can grow and scale with confidence."
Kim Burns , Co-Founder
"Thanks again for the amazing content you shared with us.
I learnt so much in such a short time from you."
Sam Naseri, Founder
“Pernille empowers you with the knowledge and tools to market effectively.
I wholeheartedly recommend her to any founders looking for impactful support."
Amber Standley, Co-Founder